"The bright blue color was a little intimidating to me at first glance, but this product quickly became part of my daily makeup regimen once I tried it. On normal days, I simply apply it to the inside corners of my eye after I apply my Silk Screen powder, and I feel it really does give me the appearance of being wide awake and refreshed. I sometimes struggle with dark circles under my eyes and have found that if I apply this product as if it were eyeliner under my bottom lash line, blend around the skin underneath my eyes, and then apply my concealer and foundation, it makes a world of difference."